Despite adversity, a handful of Toyota models excel in February

As a Toyota dealership serving Kenosha, we are well-aware of the adversity facing much of the automotive industry as of late. One source, especially close to home in the Midwest, is weather, which has in recent days disrupted shipments and driven down the numbers. Even still, the folks at Toyota managed to post February sales of 159,284 units, retaining its place as the number 1 retail brand. And with all-star performances, such as the new 2014 Toyota Highlander and 2014 Toyota RAV4 posting double-digit gains for their best-ever February sales, things look good for the Toyota nameplate as it moves into the thick of the year.

 

Leading the way for Toyota were a handful of usual suspects, including the 2014 Toyota Camry, which posted February sales of 29,000 units. Other top performers included: the new 2014 Toyota Corolla, with sales of over 25,000 units; the new 2014 Toyota RAV4, which saw a 23 percent increase in sales during its best-ever February; the new 2014 Toyota Highlander, which saw a 30 percent increase in sales for its best-ever February; the 2014 Toyota 4Runner, which saw a 17 percent increase in February sales; and the new 2014 Toyota Tundra, which saw an 8 percent increase versus February of last year. The Toyota division of trucks on the whole saw a 3.5 percent increase in February sales, solidifying its position as a top choice for customers seeking the versatility and overall capability that only Toyota trucks can provide.

 

No matter what model you are interested in, be it the 2014 Toyota Camry, or the all-new Highlander, the sales report from this past February should be quite encouraging. It indicates the great momentum that this entire line of vehicles has, a line that we are proud to offer you and yours.

 

Tags: 2014 toyota camry, Toyota dealership serving Kenosha
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